10% Discount Madrid Premium, in the El Ganso Spring Summer 2013 catalog

Some of you will not know it, but it’s been almost 9 years since a small store, under the name of El Ganso, opened its doors. Two brothers, Álvaro and Clemente, opened a family firm with the main objective of selling elegant and fun clothes. And hey, they have! Today I present to you their Spring Summer 2013 catalog and the 10% discount that you can get from Madrid Premium.

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El Ganso was founded almost 9 years ago and today this firm has 42 stores spread across different countries such as France, Portugal, Chile and Portugal. One of the keys to its success has been to make an elegant but informal style, favoring the capture of a very wide audience. “Elegance is not linked to money.”

10% discount at El Ganso store

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And now with Madrid Premium you can get a 10% DISCOUNT on their new spring/summer 2013 collection. How? You only have to visit www.MadridPremium.es, read the conditions and REGISTER. And, in addition to discounts and purchase promotions at the best clothing brands, you will enjoy exclusive raffles, free and preferential access to the best venues, invitations to private events, personal assistant,… I already have it! But what is so cool about El Ganso?

El Ganso slippers

El Ganso is one of the best brands for footwear. With the arrival of spring, the Spanish firm opens its new season and offers us a collection of the most elegant and informal. Classic in some points but always comfortable, of high quality and intended for all audiences. Like these Navy Suede sneakers, which I saved 10% thanks to the Madrid Premium card.

Whatever your style and that of those around you, in the firm you will find all kinds of footwear, both El Ganso ankle boots and shoes and sneakers of all kinds of colors. Like these Red Berliner Canvas with Flag similar to the ones I wear in my article, a look for every day.

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In the collection we can highlight the initiative by the Spanish firm to make the Trench coat fashionable for spring-summer 2013. That is why we did not want to miss the opportunity to tell you about this fantastic garment.

The Duffle Coat The Goose Spring Summer 2013

The duffle coat is a mythical garment that transmits comfort, thanks to the fact that it allows you to make movements easily. Traditionally made of cloth and doubled at the shoulders and a small part of the back.

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Generally, the duffle coat is a garment intended for winter, but at El Ganso, they bet on it in spring, although in a lighter version, launching it on the market to try to create a new trend. Perfect for mid-season looks!

The rest of the collection we can highlight that they opt for bright colors, although not fluorescent colors as is the case with other “low cost” brands. I leave you with her “look book” for spring summer 2013

El Ganso Look Book for Spring Summer 2013


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What are you waiting for to become Madrid Premium members and enjoy the best discounts? I already benefited from a 10% discount on some shoes that I will show you. Take advantage!

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